" Ah lavender ! Lavender is the sun, it is the summer's heat itself, and that smells good in perfumes for men. Lavender gives sparkle, it gives spirit."

Radio France, Françoise caron, "Of perfume and of days-lavender".

For the perfume-makers,"lavender is a plant which in and of itself has an outstanding olfactory quality²". And it certainly appears that lavender counts among some of the most ancient elements going into perfumed products.
Lavender was immensely popular during the 19th century, and introduced men to world of perfume, heretofore reserved to women, with the classic lavender waters such as English Lavender by Atkinsons and Old English Lavender by Yardley.

Perfume workshop at the Bleu Provence Distillery at Nyons

Pour un Homme from Caron proposes an elegant scent of lavender blended with sensual Bourbon vanilla. Lavender is also found in the "fern" family, mingling with woodsy notes, bergamot, coumarin, with a background of oak moss: Paco Rabanne pour Homme, Moustache from Rochas, Arden for Men from Elisabeth Arden, are just a few examples.

² DEJEAN, Rational Treatise on Distillation, Paris, 1769.